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Applications

One chemistry, five industries.

Effect pigments change how a surface is perceived. Where you use them decides which particle size, substrate and coating you need — each application page maps our series to your system.

The physics, in one picture

One particle, five industries.

ANIMATED SCHEMATIC

Every SHEENBOW grade starts as a synthetic-mica or silica core, coated with precision metal-oxide layers through PVD and multi-layer vacuum processes. Change the angle of light — the color travels. That single property powers everything below.

INCIDENT LIGHT · θ synthetic mica substrate core TiO₂ / metal-oxide layers · PVD coated Cosmetics Eyeshadow · Lip · Highlighter Nail Art Cat eye · Chrome · Mermaid Coatings Decorative & specialty Plastics Masterbatch · Molding Printing Ink Packaging · Screen & gravure hue travels with angle hover any industry below

Schematic illustration — angle-dependent color travel of a PVD-coated effect pigment.